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Thursday, December 12, 2013

Smartphone use in Korea now exceeds use of desktop PCs

An article in today's Joongang Ilbo announces that "Your smartphone eats up more time than PC."  As reported in the article," The Korea Information Society Development Institute said in a report that Koreans spent an average of 66 minutes a day using their smartphones last year, up 43 percent from a year earlier. The amount of time spent on desktop PCs was 61 minutes; the first time smartphones overtook PCs in daily usage in Korea."
The KISDI report was based on a survey of about 10,000 people nationwide by Korea Media Panel Research.   It also noted that "Users spent most of the time on their smartphone making or receiving phone calls, but that portion dropped from 44.2 percent in 2012 to 34.7 percent this year. The second-largest amount of time was spent on text messaging and messenger services, with its percentage nearly doubling to 26.2 percent from 14.8 percent in 2012. Due to the popularity of messenger services like KakaoTalk, text messaging through telecommunications providers plummeted from 19.7 percent to 7.3 percent. The time spent on playing games rose sharply from 2.9 percent to 7.6 percent, while online searches jumped from 4.3 percent to 7.3 percent."

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